CALL ME SNAKE

For years “busy” people keep telling me that email is the best way to reach them. Yet I know from experience that the good old-fashioned phone is often better. For example, I was just writing something and need to talk to someone (the lead engineer on a project). I sent him an email a week ago and got no response. Finally yesterday I called up his organization and said that if they want me to mention their outfit in my story, somebody there better call me pronto. I soon heard from the guy I’d emailed the week before. We had a nice chat. Afterwards he said if I had any further questions, “don’t hesitate to get in touch. Email is always the best way to reach me.”